Social Media

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How To Measure Social Media Engagement

How To Measure Social Media Engagement

No more excuses. It’s time that we justify the time, energy and money spent on social media in the same way we justify all of our other business activities. But it isn’t easy.  In one case — it’s very difficult.  In another, it’s actually very simple. We’ll talk about both and, in the end, you’ll have a framework for measuring…