How To Present Reviews And Ratings in Ecommerce

How To Present Reviews And Ratings in Ecommerce

It’s great to have lots of reviews, but once the number of reviews gets to a certain point, it’s important to find ways to organise reviews and help other shoppers make sense of them. Here are some ideas: 1. Rate this review / was this helpful? According to usability expert Jared Spool, adding a simple question to its product pages…
Bad Reviews Are Valuable Too in Ecommerce

Bad Reviews Are Valuable Too in Ecommerce

All reviews are valuable, and a mix of positive and negative reviews helps to improve consumer trust in the opinions they read. Indeed, stats from Reevoo suggest that the presence of bad reviews actually improves conversions by 67%. Reevoo found that people that seek out and read bad reviews convert better, as the very fact that they are paying such…
The SEO Benefits of Reviews in Ecommerce

The SEO Benefits of Reviews in Ecommerce

Improving conversions and improving customer experience should be the main purpose of user reviews, but let’s not forget the considerable SEO benefits. These include: Fresh, unique content for search engines Search engine spiders like unique content that is regularly updated, and user reviews are a great way to attract more content. When many ecommerce sites just use the same standard…
How To Attract Reviews From Customers in Ecommerce

How To Attract Reviews From Customers in Ecommerce

1. Use a reviews provider One guaranteed method of getting enough customer reviews to make your product pages more persuasive for shoppers is to use a third party reviews provider, such as Reevoo or Bazaarvoice. Many retailers, including Comet, Tesco, and Argos use these companies to add reviews to their sites. This is a useful way to build up a…
Creating The Database And Tables in Interacting  With Web SQL in Moblile Web Development

Creating The Database And Tables in Interacting With Web SQL in Moblile Web Development

To follow along, you need to run some code to create the database for Corks.Follow these steps to create your main database. 1. Open your text editor of choice and start editing in the index.html file. 2. At the bottom of the </body> tag, add the following snippet of code: <script type=”text/javascript” language=”Javascript”> var db; $(document).ready(function(){ }); </script> This snippet…
Creating The  Prototype in Mobile Web Development

Creating The Prototype in Mobile Web Development

USING HTML5 TO AID IN STRUCTURE AND DESIGN One of the hardest things to do when developing your web app is to create a good template and structure that you can replicate throughout the pages. You can save time and be more efficient if you use HTML5 boilerplates that enable you to create HTML5 structures and handy JavaScript functions. Creating…
Why You Need Customer Reviews in Ecommerce

Why You Need Customer Reviews in Ecommerce

There have been so many positive recommendations of the value of reviews for ecommerce that the case doesn’t really need to be made anymore, though I’ll make it again anyway. Quite simply, user reviews increase conversions. They can eliminate any doubts potential customers may have about a product, or can help product selection. Shoppers like leaving reviews too. Stats reveal…